IPverse research

Industry whitepapers & playbooks

Licensor-side decision logic and shipped collaboration patterns.

Playbook2026-05-1311 pages

From Insight to Approval: A Playbook for Building Licensed IP Proposals That Actually Move Deals Forward

A practical framework for developers, publishers, and business development teams that want to stop guessing what IP holders want to see and start moving partnerships forward with more structure and credibility.

What IP holders evaluate
Why even large teams get rejected, and how to answer key questions in the order rights holders actually care about.
Prove true IP fit
Go beyond brand fame, surface similarity, or fan overlap — build a proposal that creates trust.

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Whitepaper2026-02-0920 pages

Algorithms Have Won: How Data Transforms IP x Game Collaborations

A practical roadmap for developers, publishers, and IP owners who want to use IP to deepen player relationships, extend game lifecycles, and drive sustainable revenue growth.

Fit outperforms fame
Why many IP collaborations fail, and how the wrong IP can actively harm retention and player trust.
Data-led IP selection
Improve Day-1 conversion, ongoing engagement, and lifetime value with better IP decisions.

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